Boutique strategic research firm

We do not know the answers. We find them.

We investigate complex decisions from technical evidence through business impact. No prefabricated answers, and direct work with the people making the decision.

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02What we do

Disproportionate depth for decisions that allow no shortcuts.

We examine alternatives, risk, economics, architecture, operations and competitive context.

  • Technology decisions
  • Technology due diligence
  • Business diagnostics
  • Telecommunications
03How we research

Technology expands the evidence. Senior people interpret it.

Agents, crawlers, APIs, document databases and RAG can review more than a thousand sources when the question requires it. A tool does not produce the conclusion; contrast, experience and judgment do.

Technology is not the product. It is the capability that makes a different research scale possible.

04Initial authority

Telecom, media and digital—from the inside.

We understand the economics, operations and architecture because we have held real executive responsibility in the sector.

  • More than 25 years in telecommunications
  • Telefónica: Madrid and Hispam
  • Video P&L across 11 countries
  • €20M in annual positive cash flow
05Cases

The right answer may be proceed, change course, or do not buy yet.

Three investigations show the method: an OTT platform selection, an ecommerce SEO/GEO diagnostic and a humanoid robot evaluation.

Cases protect client identity and never claim results that are not final.

06Partners

No junior layer between the question and the judgment.

Franz La Roche and Cristian Sepúlveda work directly with every client: researching, challenging assumptions and presenting conclusions.

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